YSL Statement Satchel Saint Laurent Crossbody

What The Row Size Numbers Mean: Margaux 10, 12, 15 and Beyond

Adjectives are how most luxury houses name their sizes. You get a Mini, a Small, a Medium and, if the house is feeling expansive, a Jumbo, and none of those words commits to a thing you can measure. The Row takes a quietly different route across a large part of its line, and noticing it makes the whole catalogue easier to read. The number printed in a model name gives the bag’s width in inches. Margaux 10 is ten inches across. Margaux 12 measures twelve. That one fact does more practical work than any amount of styling copy, and it runs through this explainer from start to finish.

The convention runs further than the flagship. It covers Margaux 10, 12, 15 and 17, India 10.00, 12.00 and 15.75, Agnes 12 and 15, Sofia 8.75 and 10, and Marlo 12 and 14. The decimals are the proof: nobody writes 15.75 unless the figure is meant literally. What follows sets out how far the rule extends, where it bends, what the number leaves out, and how to turn it into a decision when you are choosing between two sizes of the same bag.

The rule in plain terms

The number in the name plus the word inches tells you the width of the bag. That is the whole system, and it holds consistently enough across the numbered families to count as a rule rather than a coincidence. It saint laurent sale is unusually honest labelling, because it closes the gap between what a size sounds like and what it measures. A Small from one house can be larger than a Medium from another, but ten inches is ten inches anywhere. For anyone measuring The Row bags against something already in the wardrobe, it turns the comparison into arithmetic rather than guessing. It also explains how the brand can run four sizes of a single silhouette without confusing anyone.

What the number will not tell you

One dimension of three is width, and the remaining two do not scale with it in any predictable way. Take the two Soft Margaux sizes that have official figures behind them, since the 10 measures 10 x 7 x 7.5 in and the 12 measures 12 x 9 x 7.5 in. The depth stays identical at 7.5 inches, so the bigger bag is not a proportional enlargement of the smaller one. What actually changes is the height, up by two inches, and the width, up by the same. In practice, stepping up a size gets you a taller opening and more length rather than a deeper bag. Anyone assuming the 12 will swallow twice as much as the 10 will find the difference slighter than the numbers imply.

The handle drop stays constant too, at five inches on both Soft Margaux sizes, which is another thing the model number will not tell you. Five inches is a hand-carry or crook-of-the-elbow drop rather than a shoulder drop, and both sizes come with a removable shoulder strap to cover the rest. Interior fittings differ between them as well: the 10 has a single card slot while the 12 adds a second plus a zip pocket. Those details settle how a bag behaves day to day far more than an inch of width does. Read the number to place the bag on a scale, then read the specification to understand what it does.

The Margaux Shoulder 12, the place the rule bends

There is one current model that bends the pattern, and it is better stated clearly than left quiet. A twelve sits in the name of the Margaux Shoulder 12, but the brand gives its dimensions as 14.75 x 9 x 5 in. Because the width in the name and the width in the specification disagree, the number is doing the job of a family size rather than a literal external measurement on this one. That fits what the silhouette actually does, because it is a reworked shape with elongated tubular handles and narrowed gusseted side panels rather than a simple scaling of the tote. The lesson generalises, then, and use the number as a starting point before confirming against published dimensions and committing. Where a listing carries no dimensions at all, read the number as a guide rather than a measurement.

What each width actually holds

The step most guides miss is translating inches into daily use. Under ten inches wide you are looking at a phone, cardholder, keys and lipstick affair, which is where the Sofia 8.75 and the small clutches belong. Ten inches is the archetypal small day bag, enough for a compact wallet, a phone, sunglasses and a slim pouch without distortion. At twelve inches a bag begins taking a paperback, a small notebook, a folded scarf and a full-size wallet all at once. Fourteen to fifteen inches is a working width, where documents and a tablet stop needing to be forced. At seventeen inches, as on the Margaux 17, you are into weekend and travel country rather than everyday use.

• 8.75 to 10 in: evening, errands and anything where you want the bag to disappear.
• 12 in: the most useful width in the line and the one most buyers settle on.
• 14 to 15 in: work, commuting and days when you carry other people’s things too.
• 17 in: travel and overnight use, where soft structure is a feature rather than a compromise.

Price tracks width, but material moves faster still

Size and price track each other, though not as steeply as you might expect. Take observed 2026 market prices: the Soft Margaux 10 sits at $3,650 and the Soft Margaux 12 at $4,350, so two inches of width costs about $700. Marlo 12 is observed at $3,600 and $4,900 depending on the version, and Marlo 14 at $5,300, a considerably larger step for the same two inches. Bigger jumps come from material than from size: India 10.00 is $3,850 in leather against $5,370 in suede, while Agnes 15 runs $5,000 in leather, $5,800 in suede and $4,300 in a canvas blend. Agnes 12 sits at $4,400, meaning the leather Agnes 15 costs only $600 more for three additional inches. If you are optimising spend, the material is the bigger financial decision and the width is the bigger practical one.

The bags that carry no size number

A good deal of the line sits outside this system, and mixing the two conventions is where the confusion starts. Words rather than inches govern the Park Tote family, which runs Small, Medium, Large and XL alongside the N/S Park Tote and Park Tote Three. Small bags like the 90’s Bag, the Half Moon and the Bourse Clutch carry no size marker. With those, dimensions are all you have: the Bourse Clutch is listed at 10.2 x 6.5 x 2.3 in, and the Half Moon is given officially as 8 x 13.5 x 2.5 in, with other listings differing enough that the figure is best treated as approximate. Archive models follow no rule either, and the Camden measures roughly 9 x 12.5 x 5.25 in despite carrying no number. The N/S and E/W prefixes are shorthand for orientation, usually read as north-south for taller shapes and east-west for wider ones.

Turning inches into a decision

A literal sizing system pays off because you can test it before you buy. Measure a bag you already own and like, then compare its width against the number in the model name you are considering. Do the same with the widest thing you routinely carry, be it a laptop, a folder or a water bottle, and add an inch of tolerance for soft sides. Remember that these are unstructured shapes in most cases, so a bag will look smaller when empty and fuller in use than any flat measurement suggests. Caught between sizes on a soft silhouette, you will generally find the smaller one looks better and the larger one works better. That trade-off, not the number itself, is the real choice in front of you when you buy row handbags in a numbered family.